Points North
on Nov 14, 2010 in Uncategorized

Portfolio Spotlight: B’More Creatives Website

B’More Creatives is a Baltimore-based networking group for women in the creative profession. The group started with a handful of women discussing their similar experiences in the design industry, and has since grown to 650+ members nationally who share employment opportunities, advice and support with each other. Two years ago they approached us to develop their logo and identity, which was very well received by their members.

So we were more than ecstatic when we were asked to develop a website home page for the group. Their previous group home page was filled to the brim with content, industry news, member information and current discussions. It made sense to the members of B’More Creatives, but if you were an outsider looking in, you were confused about where to look and what to do. We developed a clean home page design, featuring a detailed description about the group, with visible links to their social media outlets, as well as the option to join the group or log in.

Thus far their home page has received rave reviews from their members and other spectators. Through the clean look they are able to get their mission and purpose in front of the right people, providing a unified front, and they continue to receive new membership requests weekly.

In addition to the homepage, we designed an e-newsletter template for them to use monthly to connect with their members, featuring a color palette that matches their brand, a custom header, and custom title-images for their articles. Also, we developed the door prize giveaway items (which included a custom magnet set and bumper stickers) for their launch party to celebrate the new site. The newsletter and door prize items are featured below.

Learn more and connect with the group:

Website: B’More Creatives
Twitter: @BmoreCreatives
Facebook: B’More Creatives page

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